DeSIGNER, ILLUSTRATOR & TYPELOVER
MAKER OF DOPE SHIT.
FEATURED PROJECT
KALADI BROTHERS
Tasked with the challenge of rebranding the most iconic Alaskan coffee company's logo, John embarked on a journey to honor the brand's rich history while infusing it with a fresh and modern appeal. Drawing inspiration from the company's heritage, with a careful balance of tradition and innovation, we reimagined the logo, incorporating sleek typography that captured the essence of the brand's timeless charm. The result was a revitalized logo that not only honored the company's legacy but also resonated with a new generation of coffee lovers, inviting them to savor the company's time-honored brews with a renewed sense of excitement.
CHEPOS REBRAND
FEATURED PROJECT
With the goal of rebranding an outdated and stale logo for Chepo’s Mexican restaurant, We set out to create a sleek and simplified representation of the establishment's identity. Recognizing the importance of modernization and a more sophisticated visual appeal, we removed excessive colors and bold details, opting for a minimalist approach. By focusing on clean lines, refined typography, and a limited color palette inspired by Mexican culture, we successfully crafted an elegant and sophisticated logo. The new design not only captured the essence of the restaurant's offerings but also attracted a wider audience, inviting them to experience the refined flavors and ambiance of the Mexican dining experience in a contemporary setting.
Photos: Ryan Black @blaxphoto
